Conviviale Primitivo, Puglia, Boutinot Italy & Adria Vini

Conviviale Primitivo is an Italian red wine from Puglia in the south of Italy. It is 100% Primitivo.

Adria Vini, A Boutinot and Araldica Vini Piemontesi Joint Venture

Adria Vini emerged in 2003 from a partnership between Boutinot and Araldica Vini Piemontesi, Piemonte’s premier co-operative. Under the careful guidance of Araldica’s winemaking duo Claudio Manera and Lella Burdese, every stage of production receives meticulous attention—from selecting the finest grapes to the final bottling. Through close collaboration with local growers and cooperatives, they’ve built a reputation for crafting genuine, accessibly-priced wines that showcase indigenous grape varieties.

A Range of Vineyards Across Italy

Pinot Grigio forms the foundation of the white wine collection, drawn from carefully selected sites in Pavia—just south of Milan—alongside exceptional parcels in Friuli and the Veneto. The portfolio expanded in 2008 to include Prosecco from the Veneto and Sicily’s native treasures: Grillo and Catarratto. For the reds, the focus shifts to southern Italy’s hidden gems, where established, low-yielding vineyards in Sicily, Puglia, and Abruzzo yield wines of remarkable character and value. Among these, the Primitivo from Salento’s sun-drenched peninsula in Puglia stands out as a signature expression.

Conviviale Primitivo Winemaking

• Vineyard Selection: 100% Primitivo sourced from selected vineyards aged 20 to 60 years old
• Harvest: Hand-picked in early September
• Fermentation: Conducted at 28-30°C with daily pumping over and 10 days of skin contact
• Malolactic Fermentation: Completed before bottling
• Ageing: Bottled without oak ageing to preserve fresh fruit character